We've been a little quiet for the last couple of weeks. Although this might give the impression that we're not doing much, the truth is that we've actually been so busy it's been a challenge to find time to sit down at a keyboard and tap out a new blog post. And when we're that busy, you can be sure that exciting things are coming.
Promo shoot update
Last week we embarked on a major film shoot, as mentioned in our previous post. It was a compact, tightly planned two day shoot that relied on a lot of separate elements to all come together without problems. If any one piece of the puzzle had gone wrong it would have caused major problems.
Thankfully, through a combination of detailed preparation and hard work everything went to plan and we successfully completed all three location shoots on schedule. It's the first time we've coordinated shooting in London with a professional crew and we're very excited about the results. It was also my first proper encounter with a RED camera which proved to be amazing for two reasons: the astonishing quality of the footage, and the staggering weight of the entire rig.
We're now editing the promo before embarking on an ambitious VFX workload that will take us a couple of months, so it's going to be a little while before you see any of the results. As for what the promo is actually promoting, you'll find that out rather sooner, which brings me to...
September is upon us, which means that next week we'll be jumping on a plane and heading to Amsterdam for the IBC 2012 conference. You'll find us on the Sony stand showing off some cool stuff and talking about what we've been working on.
This is actually the first time we've exhibited at a show, so it'll be a novel experience to show off new software to the public in a face-to-face environment. Hopefully we'll be able to put names to faces if any of you are able to attend the show, so make sure you swing by and look us up.
What we're showing at IBC is pretty huge and is straight off the production line. Let's just say that some of the small teases we've snuck out over the last month-or-so aren't even the tip of the iceberg. They're just a small flake of snow that's fallen on top of the tip of the iceberg.
If you can't attend IBC, don't worry - we'll be attempting to tweet and blog from the show floor, though this is, as ever, dependent on access to decent wifi.